EvirmaAdv – аналитика рекламы Wildberries

EvirmaAdv is a free Chrome extension that offers analytics and advertising management for the Wildberries website. With this extension, users can access real-time advertising rates for search queries, product listings, and the catalog section directly on the Wildberries site. The extension provides comprehensive information for each advertised product, including its position in search results, rating, brand, category, price, CPM, and delivery speed. Users can also see the monthly and weekly search query frequency and track changes in customer demand for a specific query.

EvirmaAdv highlights advertising cards in the product listing and displays information about the advertising rates. Additionally, it shows the positions of products in search results on the page. When setting up an advertising campaign, the plugin provides analytical data directly in the Wildberries advertising account. Users can view detailed campaign statistics for each day, including impressions, clicks, CTR, cost per impression, cost per click, cart additions, cart expenses, orders, cost per customer acquisition, and total daily expenses.

The plugin also shows data for evaluating the effectiveness of keywords, such as impressions, clicks, CTR, and cost per click. Users can quickly identify irrelevant keywords and add them to the “negative keywords” list. Furthermore, the plugin displays the corresponding advertising rates for any given keyword. When setting up an advertising campaign, users can instantly see all the current rates for each advertising placement in the product listing. Additionally, users have the option to manually add their own advertising phrases under the “fixed phrases” section.

With EvirmaAdv, users can assess how changes in product photos or prices affect conversion rates. This powerful extension provides valuable insights and analytics for advertising campaigns on the Wildberries platform.